Background of the Study

Recently, along the West-East Corridor (WEC), promotion of traditional local industries is receiving an attention as a method of improving living standards and creating job opportunities. Vietnam's efforts in promoting handicraft villages and Thailand's OTOP (One Tambon One Product) are such examples.

If these efforts can be collaborated together to enhance tourism resources and attract tourists to the WEC, thus invigorate the handicraft industries in this area while preserving traditional technology and creating jobs, it will contribute greatly to the region's stability.

In order to successfully blend tourist industry and handicraft industry in the areas along the Corridor for the region as a whole, a valid method would be to take up a successful preceding effort as a case study, and to propose a model that can be applied to the whole region. In this study, as a preceding model for the WEC region, an area around Hanoi, Vietnam is taken up, and a feasibility study with regard to the followings shall be implemented:

By summarizing and sharing a widely applicable model for the WEC nations, this study purports to contribute in realizing the area's tourism promotion as well as the development of handicraft industries.